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Amidst the crazy preparations for our shoe brand launch, my partner Alexys found a cunning way to motivate me while I was running around like a headless chicken. During one of our business updates on Google Hangouts (this happened when she was in Europe), she suddenly whipped out a tube of Giorgio Armani lipstick. Aside from the fact that this is almost impossible to get a hold of here in Manila, my interest in luxury makeup has taken a backseat in the past months because of the drugstore discoveries I’ve been finding. Leave it to an extra shiny magnetic black tube of lipstick with the Giorgio Armani logo embossed in front to light that dangerous spark back up again.
So I never really paid much attention to Giorgio Armani Beauty, save for the Eyes to Kill shadows that were so ubiquitous in every beauty blog I was following – it felt like I had one as well. That’s why I didn’t have any expectations upon opening this tube – is this lipstick matte, satin, glossy, pigmented or not? I realized I absolutely knew nothing about the GA lipstick range apart from I totally love the tube packaging – even if it didn’t come in my preferred square tube.
First thought upon swiping – “Eeek, glossy much?!” Okay, I guess I had one expectation – that it would be a satin or a matte. 401 is much shinier than a satin but extremely full on in one swipe – although I found that applying in two thin layers is better as the coverage is more evened out. The shade is a medium orange red – with the orange tones much stronger in daylight. The formula is quite interesting – slippy but just the right amount of cream. It feels lightweight on the lips and it doesn’t bleed as well. Although I initially thought I couldn’t use this when I know I’ll be eating or drinking as it is glossy, I was surprised to find out it didn’t fade too much after a meal. It does transfer but it also stains the lips quite a bit and it doesn’t come off in patches – impressive, yo.
For shade comparison, I thought this shade was close to MAC’s Lady Danger, but Giorgio Armani 401’s orange tones are more vibrant and alive so really, it’s a whole other shade of red on its own. I don’t even have a dupe for it in my stash! One last thing – what I like about the Rouge d’Armani lipsticks is their wide and angular tips – they allow for a bit of “precision application” when you’re in a hurry and ain’t got no time for lip liner or using a lip brush (although I feel this is one of those lipsticks best used with a lip brush!).
I didn’t think I’d love my first Giorgio Armani lipstick as much as I do now after playing with this 401 shade. Ugh, one of my pet peeves is numbered names – harder to remember and just uninteresting. A minor heads up for this shade – I do have to even out my skin before wearing this though as the orange tones can clash with my yellow undertones and make me look sallow. How about you? Do you have any favorite red-orange lipsticks? Do share!
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