Want create site? Find Free WordPress Themes and plugins.
Let’s Get the Ball Rollin’
NEW IN: Benefit Roller Lash Mascara
The newest curl in town is none other than the Benefit Roller Lash Mascara* – which by now has rolled out (see what I did there?) on all beauty blogs worldwide. I’ve been road-testing this since receiving a sample tube of it (in its nondescript un-Benefit packaging). I’ll be honest, I was taken aback by its ‘no-need-for-lash-curler‘ claims. Are you kidding me? I have enough issues getting my lashes to stay curled when using a lash curler – that I need to curl them before and after applying mascara. So completely eliminating one of my most love-hate makeup tools and relying on the mascara’s ‘power’ to curl? Bollocks, right? Not quite.
THE MAGIC WAND
Patent-Pending Hook Design that Catches, Lifts and Curls
YES. It curls the lashes in such a way that I can not fully explain nor fathom. They say it’s the tiny hooks strategically placed in their patent-pending wand. These strategic hook placements should then be able to grab each lash from root to tip. The Benefit folks say it’s akin to using rollers on your lashes — yes, rollers —those things our mothers used back in the day (although I still use them to date ‘cos I love them for the loose curl effect) curling irons weren’t in yet. I won’t go as far as saying they’re as good as my lashes curled using a curler BEFORE and AFTER mascara application but Roller Lash does a truly sorcerous job of lengthening and curling them upward. HOW IN THE WORLD.
Also, I’m not such a huge fan of plastic brush heads since I find most of them to poke my eyes no matter how carefully (okay maybe not so carefully!) I use them. But Roller Lash’s brush is visibly smaller than most brush heads so I’m happy to report that in the weeks I’ve used this, I’ve never once been poked.. yet. Also, since it’s smaller than most brushes, you can swipe on mascara on your bottom lashes effortlessly. No matter how inexistent they are. Case in point: mine.
Application is key, though. The mascara can easily be over-applied and could feel clumpy – which I think is why a few ladies were met with disappointment using this. I think this mascara isn’t meant to be a volumizing mascara like They’re Real that really gives Broadway level lashes. One full coat of Roller Lash – which means finishing up the product on the brush using several swipes on the lashes – is optimal. At least for me. I find that doing a second coat (dipping your brush in the tube again) causes the clumping and the weighing down. The optimal amount, however, is able to curl my lashes two swipes in and then keeps it curled for a good 6 hours or so. The formula is water-resistant, not waterproof, yet it doesn’t smudge nor smear throughout the day – and isn’t a pain to remove at the end of it all either.
I am on the way to loving this mascara, if not already. And that’s coming from someone who’s not Team “Bringing Mascara to a Desert Island” or “Mascara is The One Makeup Product I Can’t Live Without”. I absolutely lived without using any of it for a good chunk of my life (current AND pre-beauty blogging days). But seeing how effortless (no lash curler before and after application) and reliable (a.k.a no panda eyes from smudging!!) this new Benefit Roller Lash mascara is, I’m slowly becoming a Just-Need-My-Eyebrows-and-Mascara-On-To-Go-Out girl.
I even shared my sample tube with a friend who’s Team-Mascara-or-Die (and impossibly loyal to just one mascara brand and variant for xx years now!) and even she was impressed by it! Again, for those looking for volumized va-va-voom lashes, this may let you down on that aspect. Roller Lash subtly volumizes, significantly lengthens, separates nicely and instantly curls your lashes (not to mention hold them up for a good duration of the day) without the need for lash curlers. Of course, you can still use them as you please but if you’re lazy (and constantly disappointed because of weighed down lashes) like me, I urge you to give this a try. Benefit counters have samples of these and I think they’re quite generous as long as they have sample stocks – so go see this sorcery for yourself!
Has anyone tried this already? Let me know your thoughts! And if you haven’t, are you keen on trying this?
BENEFIT ROLLER LASH IS AVAILABLE IN ALL LOCAL BENEFIT COUNTERS STARTING TOMORROW, MARCH 5th.
*This is a PR Sample I received for editorial consideration. No compensation was given for this post nor was I required to write it.
Did you find apk for android? You can find new Free Android Games and apps.